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Date Published | 17.06.2022


ElectroRoute, a subsidiary of the A rated Mitsubishi Corporation , is a dynamic energy trading and trading services company headquartered in Dublin, Ireland.

If you’re using excel for analytics, you’re missing a world of possibilities. We were stuck in a world of Excel for analytics and saw the opportunity to embrace Automation & Analytics

—John Furlong, Chief Administration Officer, Electroroute.


Lots of man hours tied up in a reporting process which involved disparate queries and manually stitching data together in excel. We dispensed so much time and energy preparing data and we rarely had time analyze how to improve the performance of the business. 


Partnering with ProStrategy we implemented Athena. Athena is the sub-ledger for all our trading activities importing volumes and price points from multiple sources capturing daily marks for all open trades. It is also our analytics engine for all trading performance with sophisticated views of open and closed positions.


Athena has enabled us to change the perception of finance within ElectroRoute. Previously we had struggled to provide business leaders with trusted and timely information. Today we are recognised as  partners to be consulted to all major business decisions

Trading Profitability App

Case Study

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